Simplifying adulthood through approachable education and personalized advice across personal finance, career growth, and wellness
ROLE
Director of Product
GOAL
Create an engaging and sticky experience so that young adults will make consistent progress and create healthly habits
CHALLENGES
• The time horizon on these life goals is in the decades, which makes it easy to put it off and not face negative consequences for a long time
• Generally, these topics are overwhelming, complicated, and boring
• Generally, these topics are overwhelming, complicated, and boring
SOLUTION
Created a gamified product that focuses on motivation and celebrating small accomplishments coupled with trustworthy information
